Our Team


Arrow Locksmiths – Our Team

Arrow is proud to service the New Jersey area for over 35 years. Our locksmiths are all locals, living in Lakewood, Jackson, Toms River, and Long Branch. We are a friendly team of experienced locksmiths that strives to serve you in the most efficient, affordable, and timely manner, all while providing you with quality hardware and expertise. Our goal is to keep your home and place of business safe and secure, and we do that quickly and with a friendly smile. 

Herschel – Owner

In 1978 while in a computer course, Herschel quickly realized that his many talents were not being utilized. He traded in his keyboard for a key cutter and enrolled in locksmithing school. While in school he apprenticed in NYC. With his spare time he set up a van outside a Lakewood college to cut keys. He and his wife purchased John The Locksmith on Clifton Avenue in 1981, where the store has been ever since. He quickly built an excellent reputation as a very knowledgeable, trustworthy, and friendly master locksmith. People from all over New Jersey call for his expertise, from the U.S. Naval Base to the small shop owner and everyone in between.

Mo – Master Locksmith

Mo has over a decade of experience as a licensed locksmith and is a master in all areas of locksmithing. If it can be fixed, then Mo can fix it. Mo is well known for his sense of humor and ability to get anyone out of a jam.

Sam – Auto Technician

Born and raised in Lakewood, all the locals know they can rely on Sam to get the job done. Sam joined Arrow in 2013. As a millennial, Sam helps Arrow stay up to date with the latest, and ever changing technologies. Sam has a vast knowledge of automobile key systems, smart keys, transponders, and remotes. Everyone who walks out of Arrow knows that “Sam’s the man!”.